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Tag Archives: customer acquisition costs

SaaS Profitability & Globalization

One of my current areas of focus is in SaaS Product & Solutions Engineering for ISVs and Enterprises and I attended the SaaScon 2008 conference in Santa Clara. Attended the first day and I found the session by Bruce Richardson, Chief Research Officer, AMR Research titled Balancing Customer Acquisition Costs and Elusive Profitability. He presented [...]

Posted 30 March 2008 † Subhash Nair § SaaS ‡ Comments (0) ° Also tagged: , , ,